Visitor Interpretation Services

Chapter 1 : Interpretation Foundation

What is Interpretation?

·         An educational activity which aim to reveal meanings by illustrative media rather than simply communicate factual.    

What is an interpreter?

·         Who translate the meanings of one language into another.

Qualities of Interpretation

           

The Interpretive Equation

(KR + KA) AT = IO

KR= Knowledge of the resources                  AT= Appropriate techniques

KA= Knowledge of the audience                  IO= Interpretive opportunity

CHAPTER 2:KNOWLEDGE OF RESOURCES AND VISITORS

IMPORTANCE OF RESOURCES AND INTERPRETATION.

WH QUESTIONS	EXAMPLES
What	Types or resources : Verbal/nonverbal/fact/genuine/myth/primary/secondary data.
Who	Is the person give the information ; Author/PR/Interpreter/Reporters/Interviewee
Why	Do you need the information : Personal used/deliver to audience/reference/Writing/Publication
When	Date/Time/Year
How	Do you get the information ; Survey/questionnaire/interview/reading
Which	Information is relevant and have evidence especially regarding to history/law/fact
Where	Exact location of tragedy/event

METHOD IN COLLECTING RESOURCES INFORMATION

IMPORTANCE OF VISITORS INTERPRETATIONS

(1) Growing interest and demand to search for information/education

(2) Support the requirement for outdoor learning

(3) Gain awareness and involvement in conservation

UNDERSTANDING THE AUDIENCE

(1) Understanding of how visitors learn and remember information in a recreational learning environment.

(2) FUN We learn because we want to,and the process of learning and discovery gives us pleasure.

METHOD IN COLLECTING VISITORS INFORMATION

TYPES OF VISITORS TO COLLECT

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CHAPTER 3; INTERPRETATION TECHNIQUE MEDIA

INTERPRETIVE:Technique that assists audience through communications media in making both emotional and intellectual connections with RESOURCES

MEDIA;Message is transmitted to its intended audience such as print media or broadcast  (electronic) media.

ELEMENTS IN A MEDIA DECISION NEED TO BE CONSIDERED.

CHARACTERISTICS OF INTERPRETIVE MEDIA

v  Greater freedom of participation level and exposure

v  Visitors may select what they will focus on when they will interact.

v  Have greater opportunity to appeal to different learning and attention spans

v  More options for interpretive effectiveness

v  Not easily adjustable

TYPES OF MEDIA

INTERPRETIVES TECHNIQUES & MEDIA FOR J

INTERPRETIVE CENTRE	VISITOR INFORMATION       BOOTH
Audio visual presentation	Experience trail
Guest speaker programs	Sensory communication
Historic re-enactments and pageants	Interactive information station
Live exhibits and demonstration	Leaflets
Self guided or conducted tours	Self guided or conducted tours

CHAPTER 4 : INTERPRETIVE TALK and PRESENTATION TECHNIQUE.

COMPETENCY STANDARD : ALL INTERPRETERS

PERSONAL(2 WAYS)

# Interpretive talk ( communication structure)

# Slide talks

EXAMPLE

PREPARED EFFECTIVE INTERPRETIVE TALK AND PRESENTATION.

Ø  Preparing and presenting an effective interpretive talk requires interpreters to blend specific subject matter knowledge of the resources.

Ø  It requires the deliberate selection of audience-appropriate techniques to provide opportunities.

Ø  All these things must be arrange to make it more clearly.

Ø  Finally,for the interpretive talks to be effective,appropriate presentation techniques,delivery skills,and subject matter accuracy must be applied.

CHAPTER 5 : INTERPRETIVE MEDIA DEVELOPMENT.

Media development is creating,altering and manipulating a physical space or environment on order to facilitate connections between the audience and resource meanings.For example :

§  Journalist training and education

§  Improving the legal environment for media

§  Media literacy training

§  Digital media training and integration

§  Infrastructure development

INTERPERTIVE MEDIA TOOLS

ELECTRONIC MEDIA

v Also known as abroad cast media

v Is known in various spheres

v Has changed with the passage of time

v Divided by 2 section,analogue and digital

ANALOG ;;;telephony,radio,tv

DIGITAL;;; computer,mediated communication,telegraphy,computer   networks

=) PRINT MEDIA USE A PHYSICAL OBJECT AS A MEANS OF SENDING THEIR INFORMATION SUCH AS NEWSPAPER,MAGAZINES,BROCHURES,NEWSLETTER,BOOKS,LEAFLETS AND PAMPLETS.

COMPARISON MODERN AND TRADITIONAL MEDIA

•MEDIA FUNCTION & STRUCTURE

•The media plays a common-career role

•Acting as the public representative

•Socializing people

•Providing a politicial forum

•An interpretive media product presents an organized structure or framework.

•MEDIA FOR APPLICATION CONCEPTS

•Applies the elements of the interpretive equation

•Knowledge of the resource and the audience also

•Appropriate techniques in two equally important integrated layers to create interpretive opportunities